
Defining a paradigm for space tourism.
Virgin Galactic achieved the world’s first commercial spaceflight on Unity 22.
The secret reveal unlocked $450m investment.
Winner: Red Dot, Best of the Best 2021.


Virgin Galactic Spaceship Interior.
We were honoured to collaborate with Virgin Galactic to design the interior of the world’s first commercial spaceship. The relationship between our two companies spans over a decade of collaboration; from the design of the early vision to the definition of the final seat and the revolutionary customer in-flight experience. This unique commission gave us the rare opportunity to help define a paradigm.
Challenge
Designing the interior of the spaceship has been a collaborative effort with the engineering, commercial and operations teams at Virgin Galactic and the material innovators at Under Armour. A brief that required not only an innovative approach to interior design, materials and micro-gravity usability, but a redefinition of our own design processes.
Insights
The interior design of the spaceship was defined through inputs from a wide variety of experts, including doctors, astronaut trainers, pilots, designers, engineers, and future astronaut customers. We conducted extensive research into human interaction and navigation through micro-G, testing our solutions on space test flights and low-altitude parabolic flights.
Client
Virgin Galactic
Capabilities
Cabin Design
Interior Design
Experience Design
Colour Material Specification
Schedule of Finish
3D CAD Definition
Design Engineering
Material Innovation
VR Digital Twin
Lighting Design
UX Design
Customer and Stakeholder Research
Prototype and Testing
Research and Development


