SPForesight has played a pivotal role in helping us understand the values and dynamics of European markets and to formulate a new design strategy for our brand. Samsung Design Centre Europe will continue to maintain our strategic alliance with SPF.
Harry Choi, Head of Samsung Design Europe
Seymourpowell is one of the world's leading design and innovation companies.
Founded in 1984 by Richard Seymour and Dick Powell, the London-based group of award-winning designers has produced some of the ‘milestone’ products of the last two decades. The company is now part of Writtle Holdings.
Seymourpowell is currently 90 people, combining a design studio, research centre, materials library and prototyping workshop.
Companies from around the world come to us because they need to answer three questions: What should we do? Why should we do it? How do we do it? We provide the answers to those questions through design innovation, transportation design, ethnographic user research, strategy and new product development (NPD), trends and forecasting, product design and development, 3D structural design and 2D graphic design.
We have a unique holistic approach to design and innovation, which combines in depth experience and up to date intelligence about people, markets and businesses. We have the ability to forecast and interpret the vital implications of behaviours and work out future scenarios to give our clients the confidence and reassurance they are making the right decision.
We are skilled in exploiting ideas that create real value and always look to move clients forward creatively. We are not just visionary thinkers, but future 'doers'. Ultimately, we are about making things better: better for people, better for business and better for the world.Seymourpowell Limited is a limited liability company registered in England and Wales. Registered Office: 1st Floor, 30 Park Street, London, SE1 9EQ Registered No: 01640184