Gotta Catch ‘Em All
Why Pokémon GO is such a global phenomenon… and what it can teach every brand out there.
Why Pokémon GO is such a global phenomenon… and what it can teach every brand out there.
Inspired by Google’s Project Ara we imagined a world where their open hardware platform and module market place was expanded out beyond smartphones.
The world’s first ethical and modular smartphone wins Graphite and White D&AD pencils in Product Design and Service Innovation categories
During Fairphones launch event for the Fairphone 2, at London Design Festival, Seymourpowell ran a design workshop on what the next generation Fairphone could be.
The 2015 UN Climate Change Conference in Paris had world leaders making all the right noises about their intentions to limit emissions and support renewable energy. But it will require more than just soundbites to save the planet. It’s product designers, inventors and entrepreneurs who hold the key to real progress.
Seymourpowell has been working with the Design & Technology Association to create a film to promote awareness around the importance of D&T in schools. The subject itself is under ever increasing pressure - facing huge teacher shortages, reduced student numbers and, in some cases, the removal of the subject altogether.
Every year the London Design Festival offers up a truck load of the new and next in products and interiors. As the perception of transport shifts towards experiential environments so LDF offers increasingly insightful cross-category inspiration. Seymourpowell’s team have motored through the 400+ exhibits to bring you their top three takeouts for transport.
PRO PLAN cat is a specialist premium cat food with vet-approved nutritional credentials. Nestlé’s difficulty was that shoppers didn’t get it; the packaging said ‘luxury’ rather than ‘excellence’, and nothing at all about scientific credibility.
Most people think of travel and holidays in terms of destination, with the flight being our means of getting there. But what if the flight was the destination? Aircruise is that destination; it’s a modern airship, a clipper in the clouds, a floating hotel which sails the world.
For over ten years, we’ve been the packaging guardian for Nestlé Purina’s Felix, during which time the brand has overtaken Whiskas as the No.1 cat food in Western Europe.
Cubic are not a brand you might know, yet many of us interact with it’s products everyday on our daily commute, from buying train tickets, swiping your travel card to passing through the station barriers.
In the UK we buy 337 litres of decorative paints every year, up to 15% of which sits in the shed for a few years before going to landfill. It’s a huge waste.
Google ‘man food’ and you will find mouth-watering, delectable and explosively delicious burgers, pizzas, barbecues, you name it and not to mention the ginormous but potentially lethal portion sizes. But is ‘man food’ really as sinful as its stereotype?